Wednesday 19 December 2018

DoFollow and NoFollow Links


Understand DoFollow and NoFollow Links in SEO


DoFollow and NoFollow LinksThere are few words frequently used in Search Engine Optimiziation are nofollow, dofollow, noindex, doindex, meta robots and so on. Above all the mention terms are having equal importance in the SEO as well this blog will be benefical for beginner to understand the whole teachnial term in a proper way. Given below explain the difference between Dofollow and Nofollow links and where to use it.

What is Backlinks?

Backlinks are created when one website links given web resoursces are link to some other web resources which can be any website or webpages. Also known as "inbound links" or "incoming links,"

Differences Between DoFollow and NoFollow Links


1) What is DoFollow?

When Google bot are crawling in your website they look for external links point to other websites. If these links are “do follow” then search engines will follow the link and so link gets passed.

For e. g:

<a href=http://www.SearchEngine.com rel=”dofollow”> SearchEngine </a>

<a href=http://www.SearchEngine.com rel=”external”> SearchEngine </a>

In the above codes, have noticed the rel=”dofollow” and rel=”external”. 

They define the link as do follow. If you do not use rel attribute, the link will be automatically treated as ‘dofollow’. These links are essential for concerning SEO as search engines to track them and also value of the links gets transferred.

Click on Below Video: What's the Difference Between DoFollow and NoFollow Links


Where to use DoFollow?
  • We can use dofollow in following instances
  • Refer to the site having related content.
  • High-quality websites (like Google blog).
  • Link to the source (in case you have referred content).
Click on Below Video: Difference Between Dofollow and Nofollow Links


2. What is NoFollow?

If a search engine finds a “no follow” backlink, it will simply ignore the link and will not get more in-depth into crawling, and no link juice is passed.

For e.g:

<a href=http://www.SearchEngine.com rel=”nofollow”> SearchEngine </a>

In the above codes, have noticed the “nofollow” attribute. It defines a code as “nofollow”. So “nofollow” backlinks are not so important concerning search engines as it is not crawled. The comments section often have no follow links. But it does not mean that these links are ineffective. You can still get some quality traffic from these.

Click on Below Video: What are Dofollow & Nofollow Backlinks


For e.g:

When you go to a popular website and commented on something which brings readers attention then the reader or users might want to know more about your services or product on your website which may help you in bringing some quality readers or users.

Where to use NoFollow?

In the comments section as we do not have control over it (if any spam website might write a comment which may affect your website)
  • Unrelated sites in content.
  • Casino, gambling.
  • Affiliate Links (There are cases of hijacking affiliate links so that the fraudster gets someone’s commission.)
Different Search Engines Treat DoFollow and Nofollow Links

1. Google: Google does not follow the nofollow link.

2. Yahoo: Yahoo follows that link for finding new content, but link juice is not passing.

3. Ask: It only treats normal dofollow link and does not follow nofollow tag.

Click on Below Video: Basic SEO Tips: NoFollow vs Follow Links


How to Know if a Link is “Nofollow” or “Dofollow”?

In Chrome and Mozilla, right-click on the link you want to check and select “Inspect Element” in the menu bar. As you select it once , a window will open in the bottom of the browser with a highlighted link with HTML code. You notice over there which tag has been used, if it is used then it will be nofollow link otherwise it will be dofollow link.